Lose Count
A bed is not the place for counting—not sheep, and not threads. When you crawl between the sheets, you want to feel covered in softness and comfort, not numbers.At SFERRA, we believe thread count is only one part of the equation. Sure, it tells you how many threads are in a square inch of fabric, but linens with the same thread count can vary significantly in quality and how they feel to you depending on the grade of cotton used, the weaving techniques and finishes.
That is why we encourage you to lose count—and to understand the hand and markings of truly exquisite linens.